The number one mistake that I see businesses make in the 21st century is they fail to understand the communication process with their clients. They generally tend to send e-mails that sell and those e-mails are not necessarily going to have the effect that you want because you're not speaking...
What is your true heart's desire? This is the thing you want most in the world. What would you like to do, be, or have in your life that you do not have right now? Most people cannot answer that question. In my experience, most people can tell you what...
It is almost impossible to create the things in your life that you desire if your belief system says that those things are impossible. For example; if you want more wealth and prosperity but your belief system says that it's too hard then you will not be able to attract...
One of the most important items of knowledge that came out of the recent search engine strategies conference in Toronto is Google's absolute need to see fresh content on your website. What this means is; on a regular basis, at least a couple of times a week, you must create...
The biggest problem that I see in businesses today is that while they understand the concept of lead generation they don't necessarily know the quickest way and the least expensive way to generate leads. For my money the answer is search engine optimization. Obviously you can pay for leads and...
In the days of cloud computing is becoming more and more important for businesses to find a reliable, efficient and stable manner to upload all of their company's files to a cloud computer. Who do you turn to? Who has the resources and the strength to support your company in...
At a recent course that I presented for CTC Travel Agents in Niagara, I urged them to create articles like the following example to promote their travel destinations. This is the "new" digital marketing age and learning to create high-value content online and in under 20 minutes a day, is...
In the midst of a demanding and fast paced world many people are living lives that are not the genuine lives the authentic lives we want. Living lives that are not authentic or genuine can leave us with an aching emptiness of being disconnected from ourselves, from our own inner...
Many businesses these days try their hand at Internet marketing by building a website first and then trying to figure out a way to market it later. This is a big mistake. Before you build a website, put a webpage online, post a video online, or anything else that you're...
Dear Marketing and Mastery Students, The following blog post was created in the seminar and was asked by many to be posted online to help you construct your email marketing eReports or ebooks. Make sure the subject line reflects what they registered for. In other words; if they registered for...
